詞語:puffery
puffery的解釋
puffery['pʌfəri]n. 誇大廣告;吹捧;極力稱讚
puffery的意思
puffery 誇大;吹捧;吹捧式的廣告;極力稱讚;puffery quack 誇大廣告;puffery in advertising 廣告中的誇大,虛假成分;
puffery的參考例句
1.Western courts tend to dismiss the claims of real estate agents as "mere puffery". 西方的法院傾向於駁回房地產商的申訴而僅僅因「誇大其詞」。
2.Might participants develop a non-conscious positive association with the department store, even after rejecting the ad as meaningless puffery? 參與者雖然對廣告中毫無意義的馬屁嗤之以鼻,但他們會在不知不覺中對這家百貨公司產生好感嗎?
3.Use the mail, fax, and email. Consider putting together a brief newsletter that provides valuable information they can use, not just puffery about your company and products. 用信函、傳真或電郵來傳達一個信息:你所提供的簡短介紹對他們來講很有用,而不是喋喋不休地吹噓你的公司或產品有多好。