高三英語課文
Unit 5 Advertising
1 . No problem. We can do some telephone interviews with our users.沒問題。我們可以用電話來採訪我們的用戶。
2 . Do you think so? Do you think managers want to read what users think about a new piece of office equipment?你這樣認為嗎?你認為經理們會考慮用戶對一件辦公設備的反映嗎?
3 . Easy. I'll ask the company for a list of recent customers.這事容易。我向公司要一份近期顧客的名單就行了。
4 . I agree with Bob. I think we should have a picture of the computer and give a description of the product.我同意鮑勃的意見。我認為我們該拍一張計算機的照片,並作產品說明。
5 . I'm afraid I can't agree with you. That's a good way of giving information, but it's not a good way of persuading people. For one thing, it's boring, and people aren't going to read an ad that looks boring. For another thing, one computer looks very like恐怕我不能同意你的意見。那是個通報信息的好辦法,但並非是使人信服的好辦法。一是它很乏味,人們是不會去讀一則看起來很乏味的廣告的。其次,計算機彼此都很相像。人們不會記住產品的名字的。
6 . I think it would be a good idea to have comments from secretaries and typists who are already using it. Then they can express their satisfaction with the product.我認為,聽聽使用過這種計算機的秘書和打字員的反映,倒是個好主意。他們可以發表對產品滿意的意見。
7 . So what exactly are you suggestiong?那你到底有什麼具體建議呢?
8 . How can we find out who are using these computers?我們怎麼知道都有哪些人在使用我們的計算機呢?
9 . OK. Our plan is to produce an advertisement for this famous computer which is supplied by one of China's biggest computer producers-Legend Computer Group Corporation. Any ideas?好了,我們計劃給這種著名的計算機做廣告,它是由中國最大的計算機生產廠商之一--聯想計算機集團公司提供的。你們有什麼主意嗎?
10 . I suggest that we ask users of this machine what they think about it. We can photograph them using it too. Then we can put their comments at the top of the advertisement in big print. We can bring in some humour too. People enjoy reading humorous ads.我建議我們徵詢計算機用戶的意見。我們也可以把他們使用計算機的情形拍成照片。然後我們把他們的意見用粗體字印在廣告上面。我們還可以加入一些幽默故事。人們喜歡幽默的廣告。
11 . The disadvantage with carrying out interviews is that it may take a long time.走訪用戶的不利之處是它需要很長的時間。